Accounting may well be the thing small businesses in all sectors long for the least. HiQ gets the task to create a communicative concept for Acconomy, highlighting how time-saving and straightforward their accounting software is. “We are excited to work with Acconomy on this assignment! They want to make life easier for their customers, which is just in line with what we want to accomplish – to simplify people’s lives through tech, design, and creativity. Congratulations to the team at HiQ on a job well done working on this project and the product itself! This has been an excellent interregional collaboration within HiQ,” says Fredrik Malm, acting CEO of HiQ.
Acconomy view it as their assignment to help their customers reduce errors in the overgrown jungle of accounting – to make it easy to do things right. A team from HiQ has previously worked with Acconomy to develop the accounting software itself. Now, HiQ gets the task to create a communicative concept for Acconomy, with the aim to highlight just how simple and time-saving their accounting software is.
For many of us, accounting can seem somewhat daunting or even a source of anxiety. HiQ addresses this in the assignment, designing a slogan centered around the concept: “Sweden’s simplest accounting program; still not fun, but at least now it’s simple”. HiQ takes on the role of Acconomy’s marketing department developing a unique concept called Cognitive Bookkeeping Therapy (CBT), a fictitious world in which a group of small-business owners meet to work through their accounting anxiety. HiQ has built all communication and services around this concept.
“It has been great fun to work with HiQ! They have developed something unique that highlights what we consider our mission: to make it easy to do things correctly, preferably without any anxiety along the way. We have received a tremendous response to our campaign,” says Olov Marchal, CEO at Acconomy.
For HiQ, this is a perfect example of Marketing as a Service, and the company is behind a wealth of successful activities for Acconomy. These include a major advertising campaign featuring billboards, 24/7 support and a helpdesk where you can choose between six prerecorded anti-anxiety messages whenever your accounting anxiety gets the better of you.
“To have HiQ come in and get to grips with our marketing down to the smallest detail is invaluable to us. We are already seeing a large increase in customers and attention,” says Olov Marchal.
Acconomy is Sweden’s simplest accounting software. Acconomy is a sister company of Euro Finans and Prioritet Finans.
Please visit Acconomy’s social media channels and get to know Carl-Hans, Georgios, Lars, Harriet, Amanda and the rest of the CBT group “I hate bookkeeping”:
Acconomy YouTube
Acconomy Instagram
Acconomy Facebook
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I’m Sandra and I work with PR & Communications at HiQ. Do you want to know more about all the cool things we do at HiQ, or have any other questions? Don’t hesitate to get in touch!
Svensk Bilsport, the association for Swedish motorsports, is ready to take the next step into the future by developing an app for the entire bidding and purchase process for vehicles in the sport of folk racing. An invitation to tender has been out to several tech companies for some time, and the board of Svensk Bilsport has now chosen HiQ to perform the work. “We are delighted that Svensk Bilsport has chosen to expand their collaboration with HiQ! We are incredibly strong in app development, and we have noticed a growing demand for our expertise in this field. This transition is not limited to ourselves; it is becoming increasingly important in the digital world we live in. We are looking forward to continuing our excellent collaboration with Svensk Bilsport and to this specific assignment as well,” says Fredrik Malm, acting CEO of HiQ.
Race organisers and drivers within Svensk Bilsport have long demanded a digital solution to simplify the association’s work, especially since cash is becoming increasingly uncommon in Swedish society. As a result, Svensk Bilsport is now taking the next step by developing and building an app for implementing the entire bidding and purchasing process for vehicles in the sport of folk racing, and now choose HiQ as their partner to take on the assignment.
“This is yet another step in our digital development, which began with the license app built by HiQ. We feel excited in that we can now continue to develop our own capital in the form of digital solutions for bidding. This is where we are at the moment. Furthermore, we will explore other digital functions that can be added in future to simplify matters for participants in folk racing. However, there will certainly be synergy effects that can benefit other sports as well,” says Anna Nordkvist, general secretary of Svensk Bilsport.
The work should be completed by the beginning of the 2023 season when the rules of folk racing will be adapted to permit digital bidding. The bidding process is the first component of the application that will now be built.
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I’m Sandra and I work with PR & Communications at HiQ. Do you want to know more about all the cool things we do at HiQ, or have any other questions? Don’t hesitate to get in touch!
HiQ, with the vision of becoming northern Europe’s leading tech consultancy firm, has in a short period of time acquired several businesses and opened new offices, including in Jönköping. The company now reveals the next stage of its expansion, opening a new office in Helsingborg. This is the next stop on the company’s expansion journey and will create many new jobs locally. “We are growing in the south of Sweden, which is awesome! The fact that we are opening an office in Helsingborg shows the importance of the Skåne region. Both because of all the companies based there and because we can add even more awesome colleagues to our team, who can join us in simplifying the world through tech, design, and creativity. Having an office in Helsingborg means that we can reach even more customers and new colleagues,” says Fredrik Malm, acting CEO of HiQ.
HiQ is investing heavily in becoming northern Europe’s leading tech consultancy, and, undoubtedly, the company is on a journey of expansion. HiQ has opened a new office in Jönköping and, in a short time, acquired several companies in Sweden, Finland, and Germany. As recently as the spring, HiQ announced the acquisition of Headlight Group, with offices in Örebro, Västerås and Borlänge, as well as the German digitization consultancy Scandio. This fall, HiQ acquired the Lund-based IT consultancy company Advicon, the digital commerce specialist Lamia in Helsinki and Karlskrona-based IoT specialist Cogitel. The company now reveals its next stage of expansion by expanding its operations in Skåne with its first office in Helsingborg. Historically, Helsingborg has been a highly influential city, mainly due to its geographical location and manufacturing industry, which remains substantial. Helsingborg has also established itself as one of Europe’s most innovative cities, with major investments within the framework of H22, Helsingborg’s initiative to develop future welfare solutions aimed at improving the quality of life in a smarter, more sustainable city. The city is home to many multinational corporations and small and medium-sized enterprises, and it has a long tradition of wholesale, retail, and logistics. After Copenhagen and Malmö, the city is the fastest-growing in the Öresund Region.
“Helsingborg was the obvious choice when we were planning further expansion in the Skåne region. We already have customers here that we will now be closer to. The city is home to global corporations and smaller players that are important to us and, of course, being able to offer existing and new colleagues an office in the city is great given the importance of the city to us. We are taking over Skåne, which is really amazing,” says Åsa Melvanius, Head of Region South & VP at HiQ.
The new establishment in Helsingborg involves a high rate of expansion. With yet another office in the south of Sweden, the company is opening up for new local customers while at the same time offering existing customers access to local expertise. In addition, Helsingborg is an essential hub as a student city. This facilitates not only new job opportunities but also a potential path into working life for students via HiQ Leap, the company’s trainee programme that will start in early 2022.
The new office requires significant recruitment in Helsingborg, creating jobs locally. HiQ is looking for the stars of tomorrow to join the company and build up the local business. HiQ is convinced that tech development is the best way to make the world better, more sustainable, simpler, safer, and more fun. Anyone keen to be part of the company’s journey and expansion should apply to HiQ now.
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Region HiQ Stockholm
Sandra Siljestedt
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I’m Sandra and I work with PR & Communications at HiQ. Do you want to know more about all the cool things we do at HiQ, or have any other questions? Don’t hesitate to get in touch!
HiQ and Brink Commerce are entering into an agreement for a strategic partnership regarding digital commerce, with the common goal of becoming the leading alternative in Europe for global players and fast-growing companies in retail, D2C and B2B. The partnership is in line with HiQ’s vision of becoming the leading tech consulting company in northern Europe and further enhances the company’s position as a one-stop-shop in digitization. “We are delighted to enter into this partnership with Brink Commerce. Digitization is an integral part of what we do at HiQ, and our vision is to simplify people’s lives with the help of tech. Working together with a platform that solves highly relevant problems in the industry while also making life easier for businesses and consumers alike is a great match for us. We look forward to a great partnership," says Fredrik Malm, acting CEO of HiQ.
HiQ and Brink Commerce are entering into an agreement for a strategic partnership regarding digital commerce, with the common goal of becoming the leading alternative in Europe for global players and fast-growing companies in retail, D2C and B2B. The partnership is born out of a common view on how modern digital commerce should be built and managed. HiQ’s wide-ranging expertise in digitization and long experience working with customers in many different sectors, together with Brink Commerce’s ground-breaking technology, creates an attractive offer. Brink Commerce API represents the technical platform for the partnership. It has been strategically developed to manage large volumes while also providing customers with the possibility of quick and simple integration of all components required for effective modern digital commerce. The partnership is in line with HiQ’s vision of becoming the leading tech consulting company in northern Europe and further enhances the company’s position as a one-stop-shop in digitization.
“A key player in digital commerce such as HiQ is a perfect partner for us. We have always seen the world as our market and, thanks to their expertise and strength, we get an even greater opportunity to quickly scale up and deliver more value to our customers. The fact that an industry-leading company like HiQ chooses Brink Commerce as a partner is very inspiring and further proof that our way of building modern solutions for digital commerce is what the market wants. We felt a good connection right from the start, and we complement each other as companies very well. I am very impressed by the extensive knowledge that HiQ has, and we are very much looking forward to seeing what we can accomplish together,” says Kristian Tysander, co-founder and CEO of Brink Commerce.
The commencement of the new partnership involves several joint customer projects, with HiQ providing expertise in the delivery of e-commerce projects from start to finish from a business and technical support perspective and Brink Commerce providing an optimized technical platform.
About Brink Commerce:
Brink Commerce was founded in 2018 by Kristian Tysander, Marcus Ljungberg and Patrik Antonsson, all of whom have extensive digital business experience from companies such as Daniel Wellington, H&M and Klarna. Brink Commerce API has been developed to meet the challenges faced by many fast-growing D2C companies and global players. With customers worldwide, the product has already proven its strength and flexibility and has become the new standard for how digital commerce systems should be built.
The company is currently in a strong growth phase and therefore raised capital in 2021 from investors such as Jarno Vanhatapio (Nelly, NA-KD), Alexander Hars (Let’s deal, Desenio), Albin Johansson (Axel Arigato) and Filip Tysander (Daniel Wellington), as well as the reputable investment firms Wellstreet and Innovation Nest. The company’s commercial, operational management team includes high-profile individuals from e-commerce and FinTech, such as Christian Zanders, founder and former CEO of Jetshop, and Mattias Ekman, who previously held the role of Head of Merchant Development and Acquisition at Klarna.
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Region HiQ Stockholm
Sandra Siljestedt
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I’m Sandra and I work with PR & Communications at HiQ. Do you want to know more about all the cool things we do at HiQ, or have any other questions? Don’t hesitate to get in touch!